About Me

Ellen Ehrlich became interested in grooming when she brought a standard poodle puppy home. That opened her eyes to the world of pet grooming and she has never looked back. After graduating from the Nash Academy of Animal Arts, Ellen started RC Mobile Grooming LLC in 2006.

Her business took off like a speeding bullet with grooming becoming the driving force in her life. It was only natural that Ellen would branch out into other aspects of the industry because she loves to think, write, groom, and talk about grooming. Inspiring, educating, and helping others succeed is always her goal. She is also devoted to mentoring groomers who decide to go mobile. Grooming is more then her job or a profession, it’s a “calling” and her life’s work.


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Exciting news! We won the Barkleigh Award in 2016 for Contribution To The Grooming Industry — Groomer's Emergency Assistance Fund (G.E.A.F.)

Welcome to Go Mobile And Succeed! This is a terrific place to be if you are interested in learning about starting and running a grooming business. When Ellen Ehrlich started her mobile grooming business in 2006 she searched high and low for information to help start her business but she could not find what she was looking for. You will not have the same problem she did. This collection of books, essays, and DVD's are loaded with useful, practical, and important information for everyone – mobile, shop, home and house call groomers.

There is no better way to learn than from somebody who has “been there and done that.” All the information available here comes from direct experience in starting a new career and chronicles Ellen’s path to success. So, if you are interested in reading, watching, and listening to true-life experiences delivered in a warm and friendly style from someone who is passionate about the grooming industry you will certainly enjoy and be inspired by the educational material offered here.

Running a mobile business is not only about who you are and how you groom, but also about starting and running your business correctly from day one. This book was written by a groomer who began her fledgling business right out of grooming school and made it fly!.....


Go Mobile And Succeed – The Seminar DVD is a truly educational experience like no other, for every shop, home, house call, and mobile groomer from the newbie to the seasoned professional. With two hours of solid information, Ellen’s observations and ideas coupled with her practical and comprehensive advice on running a mobile grooming business is accessible to everyone....


After receiving over 100,000 hits on her blog Go Mobile And Succeed, featured on Petgroomer.com and Groomers.net, Ellen realized that her colleagues were interested in what she had to say. Choosing 49 of her favorite blog essays and organizing them into her new book will put a wealth of knowledge right at your fingertips....


Wouldn’t it be wonderful to wake up every day and see an appointment book full of cooperative, happy dogs and cats on a maintenance schedule with accommodating teamwork owners? My fantasy… Furry clients would jump onto the grooming table for their beautification, the owners proudly telling me they brushed and combed their four-legged friend the night before their appointment. Then, straight into the tub for a bubble bath, blueberry facial, fluff dry and trim, I would be covered in puppy kisses. A tail would be wagging like a flag in the breeze. The plan…



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